Ford Has Been Quietly Testing the New F-150 Cargo Box
Ford Motor Company went beyond its labs to test a key part of the all-new Ford F-150. The company embedded 6 prototype pickups – each with an experimental aluminum-alloy cargo box – at some of its fleet customer job sites then quietly went about evaluating the design and engineering of the next-generation pickup in the toughest conditions.
Three longstanding Ford fleet customers, unaware of Ford’s experiment, took delivery of prototype F-150s with current steel bodies and all-new, high-strength, aluminum-alloy cargo boxes in 2011.
Three years later, these fleet customers and the Ford team who built the prototype trucks are convinced the new 2015 Ford F-150 will be the toughest truck the company has ever made.
“Our customers demand the highest levels of toughness and productivity – so we wanted to test the truck outside, in the harshest conditions and in the hands of real customers – with no limits,” said Larry Queener, program manager for the new F-150. “But we did not want these customers to know what was different. So, when we gave them the prototype vehicles, we told them to use the trucks like their other hard-working Ford trucks, and we would be back to follow their progress.”
Denis Kansier, F-150 prototype lead engineer, visited the customer sites every three months to check on the integrity of the vehicles and identify possible adjustments to the design of the new Ford F-150.
“This secret testing almost immediately yielded results and lessons we have rolled into the all-new F-150,” said Mr. Kansier. “We made the cargo box floor thicker to improve strength, and we made modifications to the tailgate based on lessons we learned through customer usage.”
The job sites where the real-world testing was done were chosen for the tough nature of the work these fleet customers do there – from picking up and hauling heavy objects, like 18 kg pintle hitches used for heavy towing, to rolling over unforgiving off-road terrain. The customers were given two prototype vehicles each.
The customers and the sites they worked on include:
As the testing of these prototypes ensued, drivers began to notice differences compared to typical steel truck beds. One of the differences they noticed was a lack of rust.
The fleet customers were informed of the modified, high-strength aluminum-alloy cargo box at the reveal of the all-new F-150 at the North American International Auto Show in January. The prototype trucks are still in use at these three companies.
Ford’s extensive testing strategy for the new F-150 includes three phases that will allow engineers to understand how each truck stands up under an array of harsh conditions: “We Test,” which takes place in Ford labs, “They Test,” at fleet customer sites and “You Test,” in which consumers will have an opportunity to put the new truck through its paces.
In addition to testing by these fleet customers, prototype F-150s have been tested in a number of real-world environments. Among them is Davis Dam – a durability route in a remote corner of northeast Arizona – where the F-150 climbed 21 km pulling a maximum trailer load in 49°C heat. In California’s Anza-Borrego State Park, an hour east of San Diego, the truck ascended a mountain of sand and rock with a 30° grade, sometimes reaching an altitude of 1,800 m, 250 times over 5 days – all without fail.
Before the first 2015 F-150 rolls off the assembly line, the new truck will have been subjected to 16 million km of combined real-world and simulated durability testing.
Watch the customer tough testing in action at Barrick Gold Corporation:
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